Website Design & Marketing Systems For Contractors
Cut the bullsh*t. Marketing isn't rocket science.
No agency, ours included, has a miracle cure for a quiet phone. We build the website and the systems that make it ring, hand them over working, and keep them running. You stay on the tools.
A Collar build for a roofing company. Desktop and mobile, live in 72 hours.
The proof is in the pudding. Here is what owners say.
Real owners, real names, real builds. We do not invent testimonials and we do not buy stock faces.
Cooper and the team rebuilt our platform end to end. Fast, no hand holding needed, and it does exactly what we asked for.
They redesigned our whole store. It finally looks like the brand we wanted and the layout actually pushes people to buy.
Working with Cooper is the easiest partnership I have. He builds it, it converts, we scale it. No agency nonsense.
Launched our whole site and funnel. Everything I asked for got built properly the first time.
Swiss Tides. Built, designed and run in house by this team, including the checkout, the landers and the ad funnels.
Pock did $2.3M in 45 days on a store this team built. That is the standard we build your site to.
Simple systems that actually work. No degree required, just a hard hat.
Five things turn a quiet phone into a full week. We build all five, hand them over working, and keep them running.
A Website That Turns Lookers Into Text Conversations
Most contractor sites are a business card with a phone number nobody rings. Yours turns a stranger into a message sitting on your phone before they leave the page.
- Straight to your phoneEnquiries land as a text, not an email you read three days later
- Built to be foundIf someone googles your business and cannot find you, that is awkward. We do not let that happen
- Your best reviews up frontEveryone has a bad one. That does not mean it needs the hero spot
- Mobile first, properlyAround 87% of your traffic is on a phone in a driveway. That is the version we design first
- Local search built inCity pages, schema and a Business Profile wired together so Google knows exactly where you work
The 5 Star Review Funnel
Sure I'll leave you a review. Then they forget. We remind them politely for a couple of weeks until they do not.
- Five stars go publicHappy customers get routed straight to your Google profile in one tap
- Everything else comes to youA three star goes to your inbox privately so you can fix it before the internet sees it
- Automatic follow upWe chase the review so you never have to ask twice and feel like a pest
- One click to askFinish the job, press one button, done. If that is confusing we have failed
Missed Call Text Back
Everyone misses calls. Almost nobody texts back. Be the one who does and you win the job before your competitor picks up.
- No more lost jobsUp a ladder and cannot answer? We fire off a text and start the conversation for you
- Answer at 9pm without answeringAfter hours calls get a reply while you are at the dinner table
- You look like the professionalA reply in eight seconds reads as organised, not desperate
- Every missed call loggedYou see exactly how many jobs were slipping past before we turned this on
One Click Campaigns For Past Customers
You already know it. Referrals and repeat work are the cheapest jobs you will ever get. Most contractors just never ask.
- Done for youPre-built campaigns, ready to go. Press the button, we handle the rest
- Referral asksYour customers like you. We remind them to tell their neighbour, with an offer attached
- Winback and seasonalGutter clean before the wet season, service reminder before summer. Written and scheduled
- No marketing hireYou do not need a marketing person on payroll to send four campaigns a year
Local SEO That Earns The Lead Instead Of Buying It
Rank number one on Google in a week. Just kidding, SEO takes time. But it is the only lead that keeps arriving after you stop paying.
- Leads you ownBetter than $60 for a shared lead that three other guys are already ringing
- Stop buying tyre kickersQuality over quantity. Someone searching your trade in your suburb is ready to book
- Map pack workBusiness Profile, categories, service areas, photos and review velocity handled monthly
- Reported straightCalls, forms and rankings in one dashboard. No agency fog, no vanity graphs
We build for all these trades and plenty more.
If you get paid to turn up and fix something, you are our customer. The system is identical. Only the words and the photos change.
Do not see yours on there? It is still a yes. Tell us the trade and we will build you a free preview so you can see it for yourself.
Get a Free Preview of Your SiteWhat working with us actually looks like.
Three touchpoints. Under an hour of your time in total. We do the rest while you are on site.
The Demo Call
It is a sales call, we just did not want to scare you. We answer every question, show you live client accounts and real numbers, and show you exactly what your site would do differently. No slides.
We Build Your System
You fill in one short onboarding form with your details, your service areas and your photos. Then we go away and build the whole thing: site, review funnel, missed call text back, campaigns and local SEO.
The Launch Call
We walk you through everything live, show you how it all works, and switch it on. And by everything, we mean we show you which two buttons you will actually press.
Why Owners Trust Collar
Every agency says they are different. Here is ours in plain English so you can hold us to it.
Simple To Use
If you can send a text you can run this. Two buttons. If you are confused, we are fired and extremely embarrassed.
Priced To Keep You 10 Years
Our pricing is built to keep you for a decade, not ten weeks. We would rather charge fair and never lose you.
No Lock In Contracts
If it is affordable and it works, why would we need to trap you? Happy clients stay. That is the whole strategy.
No Bullsh*t
We tell you exactly what we are going to do, then we do it. No retainer fog, no 40 page report nobody reads.
We Run Our Own Brands
We are not a marketing agency guessing at your industry. We spend our own money on traffic every single day and live with the result.
You See It Before You Pay
We build your site first, on our time. You look at the finished thing. If you do not love it, you walk and owe nothing.
I Was On The Tools Before I Was On The Internet.
I'm Cooper. Before any of this I was on the tools: building houses as a carpenter, then running electrical, powering up homes and commercial buildings across Sydney. I know what it is like to price a job in the ute at 9pm. I know the difference between a customer who trusts you before you knock and one you have to talk around from zero.
Then I sold real estate at TRG Sydney, circa $100,000,000 AUD sold in my first year, including a record $20 million penthouse. That job taught me one thing above everything: nobody buys the house, they buy trust in the person selling it. Your website has exactly the same job, and most contractor websites fail it in five seconds.
Then I spent over five years grinding at ecommerce before it clicked. When it clicked it clicked hard: one store went from $5K to $150K in a single month, then past $500,000 USD a month. Today I own and operate 5+ live ecommerce brands with a team of 10+. Every dollar comes through websites this team builds and tests with our own money.
So when we build yours you are not getting a designer's opinion. You are getting what I know converts, because I go broke when it does not.
I do not build websites that look good. I build websites that make the phone ring, and they happen to look good.
So you know we are not two blokes in a shed, here is what we build on.
Frequently Asked Questions
When am I going to start seeing results?
Why do you build the site before I pay anything?
What if I do not like it?
What happens if I cancel?
Will people actually find my site on Google?
Word of mouth is already keeping me busy. Why spend on a website?
Do you only work with contractors?
Want to grab a time and talk it through?
We will show you everything we do to fill a contractor calendar, so you can go and build it yourself or hand it to us. Either way you leave the call knowing exactly what is losing you jobs and what to fix first.
Worst case you get a free look at what the best site in your trade looks like. Best case you stop wondering where next month's work is coming from.
No contract, no lock in, and nothing to pay until you have seen your site finished.
Your Trade. Your Suburb. A Free Preview.
Tell us the trade and where you work. We research your market, look at who is beating you in the map pack, and build a real preview of your new site before you pay a cent.
Then we walk you through it on a short call and show you exactly where the jobs are leaking out. If you love it we launch in 72 hours. If you do not, you keep the ideas and owe us nothing.